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5 Best Practices in Healthcare Email Marketing Image

5 Best Practices in Healthcare Email Marketing

Healthcare is always personal and built on trust between provider and patient, whether you’re a hospital that provides traditional care or a clinic that focuses on alternative therapies like acupuncture or any other healthcare provider. In an increasingly digital healthcare environment, clients expect more from their providers. Patients have become selective customers. They have many

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What is E-mail Lead Generation Image

What is E-mail Lead Generation ?

Several strategies can help you grow your business faster, including e-mail lead generation. Sending personalized commercial messages to individuals is common practice. We all know that today, e-mail marketing is undoubtedly the most effective and profitable marketing channel. However, technology and regulations are increasingly limiting intrusive prospecting practices. If you are here, you know it,

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Ultimate Guide to Email Personalization Every Marketer Must Know Image

Ultimate Guide to Email Personalization Every Marketer Must Know

Customers nowadays are demanding and expecting more relevant and customized content for their business not only online but also offline. In order to meet these expectations, marketers are leveraging email personalization to migrate towards 1:1 involvements but exceed customer expectations and keep them away from all kinds of competition. “Personalization – it is not about

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Multi-Channel Marketing Strategy to Boost your Business Growth Image

Multi-Channel Marketing Strategy to Boost your Business Growth

The importance of a Multi-channel approach is unhidden, and most organizations know it. However, only a few believe they’ve successfully implemented one. Nowadays, every individual is engaged on numerous media platforms and devices daily, making it more challenging for marketers to provide a consistent customer experience. To keep the customers consistent across these channels, marketers

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